âª File under: sexy vibez, all the time, anthem
Sometime during the run-up to the 1996 Presidential election, a Republican political advisor named Alex Castellanos told a reporter from the Washington Post that incumbent Bill Clinton was going after a newly identified demographic of American voters called “soccer moms.” Middle-class, suburban, and constantly on the go in her loaded Dodge Caravan, the Soccer Mom represented a burgeoning group of swing voters key to the outcome of the election. Soccer Moms were family-first, possibly affluent, generally moderate, not necessarily assured of voting lockstep with their husbands, and therefore totally up for grabs. In other words, Soccer Moms were America’s political future.
The ‘96 election set in motion a series of events that culminates with this writing. After more than 15 years and the loss of countless hairs while watching the good name of soccer being dragged through the mud as part of a phrase that sums up everything soccer isn’t supposed to be, I’ve been compelled to lash out against this ruinous phrase.
I detest the Soccer Mom.